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Add a signup form to your website or microsite

Once you have built a signup form, you can publish it so visitors can subscribe from your own website or from a microsite you host on the platform. You have two options: embed the form directly in a page, or link out to a hosted version of it.

Before you begin​

  • A published, active signup form. Draft or unpublished forms will not accept subscriptions.
  • Confirm which audience or list new subscribers should be added to, so they land in the right place.
  • Decide where the form should live: your own website (embed or link) or a microsite.
  • If you are embedding on your own site, you may need a developer to paste a snippet into the page HTML.
  • (Confirm the exact steps in your account.)

Steps​

  1. Open the signup form you want to publish and make sure it is set to active/published.
  2. Locate the form's share or publish options and choose how you want to distribute it:
    • Embed — copy the provided snippet and paste it into the HTML of the target page on your website.
    • Link — copy the hosted form URL to use in navigation, buttons, emails, or social posts.
  3. To add it to a microsite, open the microsite page in the editor and insert the form (embed snippet or linked button) where you want it to appear.
  4. Set the confirmation experience (thank-you message or redirect) and any double opt-in behavior if your account uses it.
  5. Save and publish the page, then submit a test subscription to check the end-to-end flow.

Result​

Visitors can subscribe from your site or microsite, and new subscribers appear in the audience you selected. Confirm a test signup shows up in your audience and, if enabled, that the confirmation email is delivered.

Canonical terms: Author, Edition, Folder (Project Folder), Broadcast. See the Glossary.